shireenqudosi
Most recent posts
ZenDesk：创建服务台来加强你的营销力
The old way of doing business included a physical storefront or office. One of the benefits of physical storefronts was the sales assistant – in the case of a physical...
January 4, 2012
营销自动化软件重点提示（下）
Last week I introduced the best of the best when it comes to marketing automation software. Because marketing has diversified exponentially over the last five to ten years, marketing needs...
December 29, 2011
小企业的未来：2012 营销趋势
Marketing can be described as a chameleon, always in transition and shifting to meet its current needs. In 2011 we...
December 28, 2011
小型企业适用的创意管理软理
过去几年创新科技和服务带来巨额的成长与收益。即使你尚未在这些领域创业，你也必须适应随着创新而来，对于创意及其可达性的需求。善用趋势观察和市场预测你就可以掌握市场，强化品牌价值并吸引更多希望茁壮成长的顾客。 Spitgit：创意管理软件 如果你创业的根基在于有活力的改变，甚至是超乎期待的服务，你需要尽可能的驾驭创意，而最佳的方式是使用创意管理软件。 Spigit 了解你会先从最唾手可得的工具和人们开始着手。 Spigit 使用社群网络来连接员工、顾客和生意伙伴，以达到「启动」团队的功能，创造最大的社群利润。它透过结合对创意发想的奖励和社群认同，并促长创意、交换创意 和运用游戏机制来达到效果。他们也将创新当成动力，扩展他们的服务并提供网络研讨会，目前服务的范围包括 Facebook、SharePoint 和 Yammer。 Crowdcast：社群产业情报 Crowdcast 是 Spigit 的劲敌，它提供相同的服务，提供社群产业情报。他们同样也使用可奖励员工在产业趋势、量表和预测中投入新颖观点的游戏系统。企业高层则得到可以提供持续且可靠之分析的思想网络。目标是在之后能使用那些信息来做企业和领导的决策，同时避开风险。 Brightidea：从提案到执行 如果你寻求的不只是创意产出，而比较偏向创意的管理和执行，那你可以试试 Brightidea。 他们提供的服务很多，但主要核心只有三个：Webstorm、Switchboard 和...
December 27, 2011
促进网站转换的利器：Google、Clickdensity 与 Userfly
You may have heard the word before, but in the web world “conversion” doesn’t mean a religious shift. Rather, it...
December 12, 2011
精选文章总评：终极竞争者崭露头角
I’ve been covering curated content for three weeks now, including reviews of Storify, Tumblr and Pinterest, Scoop.it, Paper.li vs Tweeted...
December 8, 2011
自行出版─建立人气并打造个人品牌
These days, it’s rare for authors to get published unless they have a web presence. Literary agents and publishers want...
December 7, 2011
为什么影片营销正夯？你该怎么搭上潮流？
If content is king, then video is queen…and anyone knows that a queen always trumps a king. So it comes...
December 6, 2011
PeralTrees 和 Curated.by 有助于市场研究和分析
Market research and analysis these days is mostly conducted off the web. The internet is more efficient, more cost effective...
December 1, 2011
登陆页面一点灵：什么，为什么，怎么做？
Scenario A: A political group was relaunching their website and one of their primary aims was to have that site...
November 30, 2011
